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RelationsPeople

Repositioning of
consulting engineers

The international consultative engineering company, Steensen Varming, was marking its 80th anniversary along with the fact that it had been 40 years since the company opened its office in Sydney to help build the Opera House.

The company wanted to mark the historic aspect – but it also wanted to support a new global strategy, which had the purpose of establishing the company in new markets.

Together with Punktum Design, RelationsPeople developed an anniversary book in English, which marked the two anniversaries.

CasesCampaignsCorporate Branding
Case
Codan: Online safety campaign went viral
CampaignsPublic relations
Insurance is not a high-interest topic for consumers, making it challenging for insurance companies to remain relevant. To address this issue, Codan took a new approach and focused on a topic that already concerns Danes: online safety.
Case
Codan: Campaign to increase the use of reflectors among young people
CampaignsPublic relations
Codan and Børneulykkesfonden conduct an annual survey on Danes' use of reflectors. The results consistently show that young people aged 15-34 have the lowest usage rates. The campaign - #blivset – was to increase the use of reflectors among young people.
Case
Alfa Laval: Developing a new core story
Corporate BrandingEmployer BrandingESG
Alfa Laval is a global industrial company headquartered in Lund, Sweden, with more than 20,000 employees worldwide. The company was experiencing rapid growth and was meeting new customers and partners who were not already familiar with the company or its products and solutions. This growth also created a need for a stronger employer brand to attract and retain employees. Therefore, Alfa Laval wanted to develop a new core story.
Case
Positioning international company through social media
Corporate BrandingESG
BASF, the world's largest chemical company, wanted to strengthen its position in the Nordics with decision makers, business partners, potential candidates, and employees.
Case
Nordic communications function for international company
BASF
Communications StrategyCorporate Branding
BASF, the world's largest chemical company, wanted to raise the visibility of its many knowledge-intensive businesses in the Nordics, where it also faced challenges in communicating its sustainability agenda.
Case
Social media strategy and concept
RelationsPeople Kommunikationsbureau
Corporate Branding
Nivaagaards Malerisamling wanted to increase its visibility through social media.
Case
Alfa Laval: Developing a new core story
Corporate BrandingEmployer BrandingESG
Alfa Laval is a global industrial company headquartered in Lund, Sweden, with more than 20,000 employees worldwide. The company was experiencing rapid growth and was meeting new customers and partners who were not already familiar with the company or its products and solutions. This growth also created a need for a stronger employer brand to attract and retain employees. Therefore, Alfa Laval wanted to develop a new core story.
Case
Positioning international company through social media
Corporate BrandingESG
BASF, the world's largest chemical company, wanted to strengthen its position in the Nordics with decision makers, business partners, potential candidates, and employees.
Case
Nordic communications function for international company
BASF
Communications StrategyCorporate Branding
BASF, the world's largest chemical company, wanted to raise the visibility of its many knowledge-intensive businesses in the Nordics, where it also faced challenges in communicating its sustainability agenda.
Case
Social media strategy and concept
RelationsPeople Kommunikationsbureau
Corporate Branding
Nivaagaards Malerisamling wanted to increase its visibility through social media.
Case
Development of updated profile
Corporate Branding
The Municipality of Helsingør wanted more coherence in cultural life in order to boost tourism in the city, and RelationsPeople developed a concept for Museerne Helsingør.
Case
Developing vision, mission, and values
Communications StrategyCorporate Branding
Visitors has increased in recent years at the museum of Nivaagaard and in order to strengthen future development of the museum, the museum wanted a stronger vision, which RelationsPeople helped develop.
Case
Accenture: thought leadership platform for their leaders
RelationsPeople Kommunikationsbureau
Public relationsThought Leadership
International technology and consulting company Accenture works with a thought leadership platform for a number of executives to ensure greater visibility and support sales.
Case
Codan: Online safety campaign went viral
CampaignsPublic relations
Insurance is not a high-interest topic for consumers, making it challenging for insurance companies to remain relevant. To address this issue, Codan took a new approach and focused on a topic that already concerns Danes: online safety.
Case
Codan: Campaign to increase the use of reflectors among young people
CampaignsPublic relations
Codan and Børneulykkesfonden conduct an annual survey on Danes' use of reflectors. The results consistently show that young people aged 15-34 have the lowest usage rates. The campaign - #blivset – was to increase the use of reflectors among young people.
Case
Alfa Laval: Developing a new core story
Corporate BrandingEmployer BrandingESG
Alfa Laval is a global industrial company headquartered in Lund, Sweden, with more than 20,000 employees worldwide. The company was experiencing rapid growth and was meeting new customers and partners who were not already familiar with the company or its products and solutions. This growth also created a need for a stronger employer brand to attract and retain employees. Therefore, Alfa Laval wanted to develop a new core story.
Uncategorized
Get more muscle on LinkedIn
RelationsPeople Kommunikationsbureau
by Kristoffer Kej
Public relationsThought Leadership
Is your management team making the most of LinkedIn? A workshop can take the management team into the engine room and show them why the medium is important, how each manager can be successful and how to achieve their goals.
Case
Positioning international company through social media
Corporate BrandingESG
BASF, the world's largest chemical company, wanted to strengthen its position in the Nordics with decision makers, business partners, potential candidates, and employees.
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