Development of
international
PR Toolbox
SAS International wanted to professionalize the work with media relations in its subsidiaries.
The challenge was that the subsidiaries had limited and diverse communication resources and competencies and therefore were struggling to live up to the wishes of the SAS headquarters.
RelationsPeople developed a ‘toolbox’ concept and tested it in media trainings of leaders and employees in subsidiaries in Bangkok and Copenhagen.
Case
Public affairsTraining
Executive coaching of top management
The top management team of an international company was uncertain on how its directors could best promote the corporate values through their leadership behaviour.
Case
Training
Sparring program for experienced Communication Director
A newly appointed Communication Director had to conduct organizational changes and develop a new international communication strategy.
Case
Training
Onboading a new Communication Manager
A company had just hired a new Communication Manager, who was given the task of integrating the communication department into the marketing department.
Case
Public affairsTraining
Executive communication training
A business director wanted to improve his presentation skills for both small and large audiences.