LinkedIn leadership training
A Danish company in the financial sector was experiencing strong economic growth, but the company's external communication had not kept pace.
The company wanted to try more agenda-setting communication as part of a communications revitalisation, and one of the areas was the executive team’s use of LinkedIn. Some of the executives were active themselves, while others’ profiles were completely dormant.
RelationsPeople designed and executed a two-hour hands-on workshop for the executives on how to optimise their profiles and how to be active on LinkedIn. We reviewed their profile text and then developed content for their posts as part of an ongoing collaboration.
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Don’t underestimate peer management
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How to improve the quality of a town hall meeting
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A communications manager controls 4% of what the organization talks about
by Anita Østergaard Sørensen
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Case
Training & workshops
Superligaen A/S: Annual audience survey
In 2011, the Superliga faced the challenge of declining attendance figures and were interested in a communication effort that could attract more spectators to Danish football stadiums.
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Media Training
Training & workshops
Practice makes perfect